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February 29, 2008

The Point Radio: Buying Cool

How much are you paying the merchants of "cool"?...

Click play above to listen.

Do you agree? Leave a comment and let us know what you think.

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Dave Shaver

So very true. But the "cool" brands have been so successful in selling the kids that they will reject the "comparable but cheaper" brand. So I guess it still points back to the home and parents who are wise enough and committed enough to counter those influences in their children. Oh, Lord, for your wisdom for today's parents.

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